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Prensky ( 2001 ) considers that the digitized society or Group has amongst its allies, adolescents and youthful people, establishing generations of use by way of remaining letters of the alphabet: generation X’Â born between 1971 and 1985 tailored with difficulty to the technological age, know-how And’Â individuals who have grown up with the Web and don’t think about it as a prosthesis, born between 1985 and 1992 after which again the Z’Â era, born after 1992, are known as digital natives who from very younger coexisted with the Net and the Propagation of use of ICT.
Over the next yr, we consider organizations will adapt their advertising features to leverage fan data and develop into even more nimble and automatic. The time interval digital advertisingâ€ refers to using digital channels, units, and platforms (regardless of whether they’re on-line or not) to build or promote your advertising message. Less than half of respondents use e-mail advertising, content advertising and marketing, digital promoting, or seo (WEBSITE POSITIONING).
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